This page explains what the public Vinasoy case supports for buyer evaluation and what stays out of public copy.
What is public
The source material supports these facts:
- the customer name: Vinasoy
- a Tet 2025 personalized video greeting campaign
- 300,000+ personalized customer outputs generated and delivered
- users wrote a greeting, selected an approved persona, and received a shareable AI video
- the broad deployment model: Pixel ML-operated SaaS workflow on AWS
- workflow-level controls around moderation, persona allowlists, AI-generated disclosure, validation, and delivery
What the campaign did
The campaign let users create a personalized Tet greeting for someone they cared about. Pixel ML built and operated the video workflow behind that experience, including moderation, approved persona controls, AI-generated disclosure, validation, and delivery.
What the public page does not include
The public page does not publish:
- detailed cost-per-engagement and downstream-conversion metrics beyond the 300,000+ public output figure
- private campaign assets and internal asset library
- internal operating mechanics and scheduling logic
- persona-licensing economics
- proprietary fine-tuned model weights